Instagram and YouTube stars are protesting their authenticity after Essena O’Neill exposed the dark side of social media in a video explaining why she was quitting both channels. O’Neill had over 600,000 followers until she left Instagram and YouTube, claiming popular users such as herself present an edited and ultimately fake version of reality. The 18-year-old model re-captioned dozens of pictures with details of how they were endorsed, paid for or sponsored to demonstrate that social media “is not real life”. O’Neill, who is now posting via Vimeo and on her website, was hit by accusations that her own claims were fake and a `”hoax” by her friends and fellow YouTubers....
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